Logo vs. Motto

Logonoun

A symbol or emblem that acts as a trademark or a means of identification of a company or organization.

Logonoun

(science) A single graphic which contains one or more separate elements.

Logonoun

An ensign, a badge of office, rank, or power.

Logonoun

a company emblem or device

Logonoun

a symbol or other small design adopted by an organization to identify its products, uniform, vehicles, etc.

Logo

A logo (abbreviation of logotype, from Greek: λόγος, romanized: logos, lit. 'word' and Greek: τύπος, romanized: typos, lit. 'imprint') is a graphic mark, emblem, or symbol used to aid and promote public identification and recognition. It may be of an abstract or figurative design or include the text of the name it represents as in a wordmark.

Mottonoun

(heraldry) A sentence, phrase, or word, forming part of an heraldic achievement.

Mottonoun

A sentence, phrase, or word, prefixed to an essay, discourse, chapter, canto, or the like, suggestive of its subject matter; a short, suggestive expression of a guiding principle; a maxim.

Mottonoun

A sentence, phrase, or word, forming part of an heraldic achievment.

Mottonoun

A sentence, phrase, or word, prefixed to an essay, discourse, chapter, canto, or the like, suggestive of its subject matter; a short, suggestive expression of a guiding principle; a maxim.

Mottonoun

a favorite saying of a sect or political group

Mottonoun

a short sentence or phrase chosen as encapsulating the beliefs or ideals of an individual, family, or institution

Mottonoun

a phrase which recurs throughout a musical work and has some symbolical significance

Motto

A motto (derived from the Latin muttum, 'mutter', by way of Italian motto, 'word', 'sentence') is the general motivation or intention of an individual, family, social group or organization. Mottos are usually found predominantly in written form (unlike slogans, which may also be expressed orally), and may stem from long traditions of social foundations, or from significant events, such as a civil war or a revolution.