Synectics vs. Brainstorming

Synecticsnoun

A problem-solving methodology that stimulates thought processes of which the subject may be unaware.

Synectics

Synectics is a problem solving methodology that stimulates thought processes of which the subject may be unaware. This method was developed by George M. Prince (April 5, 1918 – June 9, 2009) and William J.J. Gordon, originating in the Arthur D. Little Invention Design Unit in the 1950s.

Brainstormingnoun

A method of problem solving in which members of a group contribute ideas spontaneously.

Brainstormingnoun

a group problem-solving technique in which members sit around a let fly with ideas and possible solutions to the problem

Brainstorming

Brainstorming is a group creativity technique by which efforts are made to find a conclusion for a specific problem by gathering a list of ideas spontaneously contributed by its members. In other words, brainstorming is a situation where a group of people meet to generate new ideas and solutions around a specific domain of interest by removing inhibitions.